For Immediate Release
March 17, 2008
WebbMason Commercial Achieves FSC Certification
Company responds to global environmental concerns
Baltimore, Maryland—WebbMason, a Hunt-Valley-based enterprise print and brand management provider, is pleased to announce the certification of its commercial print division by the Forest Stewardship Council (FSC). The certification enables WebbMason Commercial to demonstrate to its customers that the paper it uses comes from forests that are managed in a manner to sustain their viability.
“WebbMason has a long history of corporate citizenship,” said Warner Mason, President and CEO of WebbMason. “We recognize the importance of ensuring the sustainability of our natural resources, and we’re proud to contribute our small part in this global effort.”
The Forest Stewardship Council was created to change the dialogue about the practice of sustainable forestry worldwide. For those companies who manufacture or trade certified products, a different form of certification applies. To assure the credibility of claims on products, it is important to track materials as they leave the forest and become products down stream. This “chain of custody”(COC) certification process is quite simple. Like any inventory control system, COC allows products to be segregated and identified as having come from a particular source—in this case, an FSC-certified forest.
“Our clients are involving us in their initiatives to promote minority supplier programs,” said Doug Traxler, Executive Vice President, Sales & Marketing. “We pride ourselves as being a leader and innovator for our customers; this is just another opportunity.”
FSC’s model of certification allows products that flow from certified forests to enter the marketplace with a credential that is unique. Any FSC labeled product can be traced back to a certified source. This aspect of the system is the basis for any credible certification system and is the link between consumer preference and responsible, on the ground forest management.
In order to use the FSC logo as an "environmental claim" on paper, the product must have flowed through the FSC "chain-of-custody" from the FSC-certified forest, to a paper manufacturer, merchant, and finally printer who have FSC chain-of-custody certification.
About WebbMason
WebbMason unites marketing, procurement and sales channel partners through On-Demand Marketing Systems that integrate production, fulfillment and logistics into an automated, self-service ecosystem that simplifies brand management, speeds response times, and reduces costs. Founded in 1989, the company has 14 regional sales offices, five distribution centers and an integrated supply chain of more than 150 specialized vendors nationwide. With a five-year average growth rate of 18 percent and $85 million in 2007 sales, WebbMason is currently ranked as the fifth largest print and distribution services company in the U.S. WebbMason—On-Demand Marketing Systems at the click of a button. Visit www.webbmason.com
Contact
Doug Traxler
WebbMason, Inc.
703.242.7278
Dtraxler@webbmason.com