WebbMason offers a simpler, more transparent and cost-effective model for online advertising. With us, you speak directly with experts who are planning, executing, monitoring and tuning your campaign, all while giving you access to real-time dashboards.
Transparency of your spend and its real-time performance are paramount values of the services we deliver. Our no-middleman model and cost reporting let you see exactly where your money is being spent.
WebbMason's Direct Relationship & In-House Execution model reduces the number of service markups for digital ads to a minimum. Most agency models have markups for Ad Serving, Verification, Technology/Platform Fees, Network/Inventory Pass Through, and Trading Desk. With WebbMason, the no-middleman model eliminates these markups and puts more of your money to work in the actual purchase of the media.
WebbMason is a leader in data science analytics and data-driven marketing. The WebbMason Analytics team includes Data Scientists, Data Architects, Data Analysts, Developers and Project Managers. We offer expertise in the latest technologies- including deep experience with Hadoop, as well as data warehouses and the leading business intelligence (BI) platforms.
These core marketing analytics drive campaign performance higher:
- New Customer Acquisition Targeting & Campaigns
- Cross-Sell & Upsell Targeting & Campaigns
- Customer Churn
- Customer Win-Back
Advertising, Websites, Landing Pages, Email, Call Center, Chat, Direct Mail, CRM
Your campaigns need comprehensive reporting across every channel to guide performance improvements and accurately track total investment return. WebbMason can cut lead times to automatically gather data from every relevant source. We provide the most complete picture-on your desktop- in real-time. We instantly feed the data back to your company systems- CRM, data warehouse or business intelligence solutions. With WebbMason you have the intelligence to drive ongoing performance improvements.